And We’re Back…

We love our clients! We hope everyone had a enjoyable and festive holiday.  UMU Headquarters is back open for business and excited for all of the projects we have scheduled for 2013. We are loving our new space in Kaka`ako and especially loving all of the great collaboration that has been happening. We are lucky to be a part of such an amazing community.

This weekend we will be on the North Shore for another elegant affair at the prestigious Dillingham Ranch.  Our sister company, Pili Hawaii will be providing a mouth watering culinary experience and of course we will be handling the logistics and making sure the event looks amazing.  Stay tuned for photos from this event and updates on all the fun we have planned for the first quarter.

UMU, Pili & TASTE Are On Holiday

Under My Umbrella, Pili and TASTE would like to wish everyone Happy Holidays!  Although you will usually find our staff working endlessly,  you will not find us in office December 24 to January 1st. We feel that taking a break and spending much deserved time away from the office (and the computer) is just as important as our high level of productivity.   So, if you are reading this from your office computer, GO HOME! Take a break. Go for a hike or a swim, read a book, maybe even do some baking and share it with your neighbors.

We will re-open our office next year on January 2nd, 2013–ready to hit the ground running.  We are so thankful for the wonderful community we have and we’re honored to be a part of the great work that is happening here in Hawaii.

Cheers to a prosperous 2013!


The UMU/Pili/TASTE Family

P.S. In case you are hours out for a holiday party searching your closet, wondering what “festive attire” means exactly, enjoy this article in the New York Times. We did.

Times They Are A Changing…

With the new year comes a time for reflection, a look at what we have accomplished, and where we hope to go. One of the biggest changes for  Under My Umbrella is the relocation of our headquarters from Manoa Marketplace to Kaka`ako. With many of our clients and our new sister business TASTE in Kaka`ako, we decided it was time to spread our wings and join them in this  new, hip, rapidly evolving urban hub.

Located at 675 Auahi Street (the old Chai’s) we share our space with Paiko (our favorite florist who shares our passion for  local sustainable practices). With a little help from our friends, we were able to give the space a facelift and build a wall to split the unit in two areas. One side for UMU headquarters and Paiko’s workshop and retail floral shop on the other.

Manoa is where we grew up, and we will miss the serenity and calmness the valley offered, but Kaka`ako has already proven to be where we need to be.  So next time you are out and about, grab a bite at  TASTE, check out the latest art at Two Eyes Gallery and stop by the new office to say hello. In the evening,  Night Market or Eat the Street are also a great way to get a taste of the emerging urban pulse of Kaka`ako.

As the year comes to an end, we are proud to reflect on our continued growth and thankful for all who have helped us to get here. We can’t wait to see what the future holds and we look forward to sharing it with you.

Mahalo Nui Loa Manoa. Aloha Kaka`ako.

Celebrating Environmental Leaders

On November 17th the UMU team will gather in the beautiful Waimea Valley for the 10th Anniversary of the Surfrider Foundation’s John Kelly Awards. We are happy to be the event producers for this annual affair. Every year this event reminds us why we love our non-profit clients so much. We continue to sell out the event with over 300 individuals from all walks of life who gather to be inspired by and give recognition to environmental leaders of the past and present. The crowd of like-minded individuals fuels the soul and from the awards ceremony and the natural beauty of the valley to the silent auction filled with surf gear, artwork and culinary experiences, the evening always ends on a good note (often provided by a impromptu live jam session with Jack Johnson).

We hope you will join us as we celebrate the people and businesses of Hawaii who are working to protect our islands natural beauty. The event will take place at Waimea Valley Pavillion & Great Lawn at 6pm.  Tickets are $60 and available online.  All proceeds from this evening will benefit Surfrider Foundation’s Oahu Chapter and its efforts to preserve our coasts. For more information or to purchase tickets, visit
This year’s awardees include Muumuu Heaven, pro surfer Torrey Meister and Capt. Charles Moore.

Muumuu Heaven is being awarded in the Hawaii-based company category for its leadership in the community and its advocacy work for Hawaii on an international level. The shop’s designs are created with the purpose of minimizing the impact on the environment while maximizing their fashion-forward thinking.

Torrey Meister, also known as the “Happy Hawaiian,” is an explosive surfer whose positive attitude shines through in his surfing as well as his demeanor on land. He is one of the Islands’ top surfers. As an active advocate for the Surfrider Foundation, Torrey promotes environmental awareness and appeared in a PSA supporting Surfrider’s Rise Above Plastics campaign.

Last but certainly not least, the event will honor Capt. Charles Moore, an environmental researcher and dynamic speaker who is best known for bringing the North Pacific Garbage Patch to the world’s attention. Moore founded the Algalita Marine Research Foundation in 1994 and then launched a research vessel and began voyages across the Pacific to document the rise of marine plastic pollution.

See you there!

A TASTEful Grand Opening!


Last Saturday we presented to the world (or at least Hawaii)  the official grand opening of TASTE in Kaka’kao.  This “food venue” is a collaboration between our Under My Umbrella crew, Chef Mark Noguchi of Pili Hawaii and Poni and Brandon Askew of  Street Grindz. With all of our closes friends and family  in attendance, it was a full house of good energy and good food.

For this special celebration a few of our favorite chefs and bartenders came out  to help us celebrate. Chef JJ Leng with Sweetbreads featured a kulolo inspired dessert, Chef Sean Priester with Soul Patrol offered mini versions of his famous waffle and fried chicken,  Alex Le and his family from Pig and The  Lady, served up a beef pho and our own Chef Mark “Gooch” Noguchi with Pil Hawaiii did a soft egg with MAO greens and a gravy slider.  The talented Dave Newman from Pint + Jigger played bartender for the evening and as usual his signature drinks were the hot talk of the evening.

So what is TASTE you might be asking.  A food venue?  What is that?  It’s not a restaurant, it’s not quite a pop-up, it’s more of a venue for everything food.  TASTE’s daily breakfast and lunch menu will feature many of the familiar faces eaters are used to seeing from a lunch truck window or at Eat the Street.  During the day expect to find a delicious mix of popular food truck owners, street food vendors and pop up restaurants serving up their own twist on fast, affordable, fresh food.

TASTE will feature a combination of in-house special series meals created by resident Chef Gooch intermixed with pop-up meals created by guest Chefs. For dinner, think a restaurant turned dinner party.  Dinner will be served five days a week (Monday- Sat.) with a fixed menu that will change each day. The space is not operating at 100% this week, but our plan is to have our regular schedule up and running by November 15th.

For now, we are working out the last kinks of the schedule and continuing to be inspired by the  future possibilities  and opportunities TASTE has to offer. On this week’s books we are excited to host  visiting celebrity Chef Lee Anne Wong who with be partnering with resident Chef “Gooch” on Tuesday. Oct. 30th for our first official pop-up dinner.  The pair will be serving up 4 pork dishes (a la carte) as part of their “Drunch Series”.  Doors open at 6pm and no reservations are required. For more information and menu updates visit